This has the potential to be huge.
To that end, today we’re launching a portal for podcasters to start uploading their shows to Google Play Music before we open up the service to listeners. Along with direct searches and browsing for podcasts, the service will connect new listeners with podcasts based on what they’re doing, how they’re feeling, or what they’re interested in. Similar to our contextual playlists for music, this will give podcast fans and new listeners a way of finding and listening to content that’s unique to Google Play Music. Podcasters in the US can start uploading shows now at g.co/podcastportal.