Continued...

Canon tells a story that's suspiciously similar to Alvarez's—a young kid using a Canon DSLR to realize his dreams. Indeed, the director noticed the similarity himself. Then, on the actual YouTube page for the Canon video, he points out that the video that made his career wasn't made using Canon at all—it was made on Sony cameras.

"I actually used a Sony to shoot "Panic Attack"... Get you facts right Canon."
Source: http://gizmodo.com/canons-newest-ad-...ctu-1644852501