Amazon S3 and Google Cloud Services are heating up the race for lowest price best performance.

http://www.informationweek.com/cloud...d/d-id/1141509

Many people love Amazon S3 as they begin their journey down cloud hosting, but as it scales it can get quite pricey. One article talked about someone doing it cheaper in house... Google countered with no cloud service should be cheaper than doing it in house, so they began to offer price cuts and now Amazon has followed suit...

Competition is always a good thing, in my opinion.