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View Full Version : What are people searching for? Tags that might help your podcast



andrewzarian
07-12-2012, 08:27 AM
I found this very interesting blog post on what people are searching for on the web. any seasoned Internet broadcaster already knows tags are very important in getting new viewers to your site/show. What do you guys do in order to attract new viewers when it comes to properly tagging your shows?

http://searchenginewatch.com/article/2066257/What-People-Search-For-Most-Popular-Keywords

washproof
07-12-2012, 12:45 PM
I find that the simple ways are the best, YouTube Suggest is an enhanced search function (not unlink Google Suggest), which doubles as an excellent video marketing keyword suggestion tool. The feature uses predictive text to display popular query suggestions (in order of search volume) in the YouTube search box.

With YouTube Suggest, you can gain insight into how users are searching YouTube. Using this knowledge, you can extrapolate keywords and phrases to use in your video titles, descriptions and tags. Optimizing your video for search will increase the chances of it being found by your target audience. As with traditional seo, youʼre much more likely to see results if you target “long tail” search terms.

There are several free tools that you can use to develop a keyword list:

Google AdWords Keyword Tool (https://adwords.google.com/o/Targeting/Explorer?__c=1000000000&__u=1000000000&ideaRequestType=KEYWORD_IDEAS)
Wordstreamʼs Free Keyword Tool (http://www.wordstream.com/keywords)
Wordtrackerʼs Free Keyword Tool. (https://freekeywords.wordtracker.com/)

These tools generate keywords and keyword variations based on search queries performed by real people.

andrewzarian
07-13-2012, 06:25 AM
Great find washproof!